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Federal Government Collects Record Individual Income Taxes in FY 2018; Still Runs $779B Deficit
The U.S. federal government set a record in individual income tax revenue in 2018, collecting more than $1.683 trillion from taxpayers, according to the Monthly Treasury Statement released this month. The period...
LeadersNest Announces the 2018 FedFem Awards Winners
LeadersNest has announced the 2018 FedFem Award Winners, who will be honored at a special event on Thursday, October 25, 2018. Here is what you need to know: FedFem Awards:...
Harris Corporation and L3 Technologies To Merge Into L3 Harris Technologies
In an all-stock merger, Harris and L-3 Technologies merged to create the sixth-largest defense contractor in the U.S. The new company will be known as L3 Harris Technologies. The deal, with...
Google Will Not Bid for Pentagon’s $10 Billion Joint Enterprise Defense Infrastructure cloud, or JEDI
Google has decided to not bid for the Pentagon’s $10 billion Joint Enterprise Defense Infrastructure cloud contract known as JEDI. According to published reports, a Google representative stated that the...
No Government Shutdown: Congress Passes Minibus Spending Bill To Keep Government Running Until December
The “minibus” appropriations, or spending bill, that was passed by Congress and is expected to be signed by President Trump, avoids a government shutdown for the moment. The bill is...
$1.3 Trillion Omnibus Bill Deal Signed To Fund Government Through September 2018
Congress has passed and the President has signed a $1.3 trillion budget measure ending the threat of another government shutdown, just hours before the latest of a series of temporary extensions of...
Hurricane Michael Devastates Communities and Leaves +1 Million Without Power
Federal Government Spending: Defense and Civilian Agencies Need To Spend $200 Billion By September 30
Defense Contractors: Delayed Contract Awards Slows Payments, Revenue Gains For Businesses
Defense Spending Includes $162 Million For Portsmouth Naval Shipyard In Maine
Timetable Revealed for Final Navy NGEN RFP
Sentar Awarded $47M Task Order for DHA Cybersecurity Risk Management Operations Support Services
General Services Administration (GSA) Releases Pre-Sol For $2.5 Billion Payroll Contract Called NewPay
Join in the debate in our GovCon Discussion Forums. We seek to include a wide variety of topics important to B2G professionals. Registration is free. Some threads are "invitation only" due to topic sensitivity / privacy.
Government Contractors has created a section of learning opportunities for govcon professionals, including book recommendations and courses. Through our partnership with Catoctin College, you also can create courses for the govcon community.
GovCon Insights September 20, 2018: Government Enters The Spend Zone
Thursday, September 20, 2018
- Published in GovCon Insights
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Fair Opportunity Is Not the Best Value
For me, fair opportunity is not the best value in Simplified Acquisitions for agencies or small business concerns. With the recent increases...
The Good, the Bad and the Just Plain Ugly Changes That Almost Were! (Part 2)
Originally published May 16, 2017 on GovConVoices Having started my journey in the federal contracting community close to 30 years ago, I’ve...
Trust But Verify – What They Don’t Know About Federal Contracts Can Hurt You
Do you know the difference between a BOA, BPA and GWAC? Understand how agencies leverage Purchase Orders versus Delivery and Task Orders? Yo...
The Difference Between a Bank Line of Credit and Term Loan
As a business owner looking for help financing part of your business, it is important to understand the fundamental differences of a bank li...
Financing a Business: Using Equity vs. Debt
At various times in the life of a company there are going to be requirements for outside capital in order to grow the business. Choosing whi...
7 Ways To Be More Attractive To Business Lenders
Business-people always say that access to funds is the life blood of any company. Going out and securing outside financing to help grow a bu...
Armored Multi-Purpose Vehicle (AMPV) To Bring Army New Capabilities and Long Term Benefits
News came out that the U.S. Army is receiving its first shipment of new Armored Multi-Purpose Vehicles (AMPVs) this month. The AMPVs are des...
Apache Attack Helicopter Part Demand Remains High
#Ah-64 Apache Combat Helicopter The AH-64 Apache is the world’s most advanced, multi-role combat helicopter. Since the first unveiling and d...
Effective Military Supply Chain Management Key To Maintaining Readiness
Over the last thirty years, every branch of the military has gone through cycles where inventory management of key parts has failed to forec...
Contractors Need To Empower Employees To Network
Many people know that in government contracting it is not just important to network – it is essential. Attending events with other government contractors, contract officers, ...
When Is An Invoice An Asset?
When a company is looking to fund its growth from outside sources, one particular aspect of their business is a good candidate for use as collateral – the invoice. An...
The Difference Between a Bank Line of Credit and Term Loan
As a business owner looking for help financing part of your business, it is important to understand the fundamental differences of a bank line of credit and a term loan....
United States Postal Service Awards General Dynamics Technical Support Services Contract
GDIT to support the operation, maintenance, enhancement and sustainment of Postal Service applications. General Dynamics Information Technology has been awarded a contract for Ente...
BidSync Leverages AI To Deliver Relevant Government Opportunities
Periscope Holdings, a leader in government procurement solutions, today introduced an entirely new government bid experience for suppliers, powered by artificial intelligence (AI)....
Program Managers Do Not Make Good Capture Managers
Often debate rages as to whether it is generally a good idea on recompetes for incumbent program managers (PM) also to be dual-hatted as capture managers. Absolutely not. Sometimes...
Proposal Managers: Ten Keys to Effective Stand-up Proposal Meetings
We have all been there: Stand-up meetings that began with such promise, but over time they languished until we came to dread them as time wasters. Here are 10 keys...
Wake-up, It’s Your Health Calling: Telemedicine and CDCs National Diabetes Prevention Program
This article originally appeared on Health Team Network’s website. You can view the original article here: https://healthteamnetwork.com/2017/12/27/wake-up-its-your-health-ca...
VetBiz Verification Not Required For Non-VA SDVOSB Contracts, SBA OHA Reiterates
This post originally appears in SmallGovCon Despite a longstanding and very common misconception, the VA’s SDVOSB verification requirement doesn’t apply to non-VA SDVOSB contracts....
Contractors Need To Empower Employees To Network
Many people know that in government contracting it is not just important to network – it is essential. Attending events with other government contractors, contract officers, ...
How Marketing Automation Works For Government Contractors
Why do B2G businesses need to make marketing automation a top priority in 2018? Key Facts about marketing automation: Gartner predicted that by 2020, customers will manage 85% of t...
B2G Marketing Guide for Government Contractors
With growing competition for government contracts, companies are looking for ways to improve their B2G marketing by communicating better with the government and potential teaming partners, as well as creating more efficient processes, and tapping into new and emerging technologies.
The goal of this guide is to provide some of the key strategies and tactics, so your company can gain a tactical advantage in an increasingly crowded marketplace, and find ways to differentiate your business from others.
What Is Marketing Automation?
Marketing automation is a form of CRM or customer relationship management. It is a software too...
Why Do You Need Marketing Automation?
If you are interested in marketing automation for your business, government agency, or organiza...
How Marketing Automation Works For Government Contractors
Why do B2G businesses need to make marketing automation a top priority in 2018? Key Facts about...
SPONSORED: U.S. Military On Social Media: Instagram
How do the armed forces of the United States use Instagram? Who is most successful and why? How can people communicate with our men and women in the military on this social channel? And how can you potentially leverage some of what they do well for your own business? Read all the data and analysis in our latest report.
[SPONSORED CONTENT]
INBOUND MARKETING 101
Learn the fundamentals of what Inbound Marketing is and how it is used by government marketing professionals to improve online interaction and generate leads for business.
CONTENT MARKETING 101
Learn the fundamentals of Content Marketing. We define what "content marketing" is and is not, what makes content effective, and how you can manage your content development process to work within budget and staffing constraints.
In this course, we cover industries that are: B2B and B2G
LINKEDIN FOR NETWORKING 101
LinkedIn is the most powerful business social network in the world. Not convinced? This course will review exactly what LinkedIn is all about, how to construct a compelling profile, as well as networking techniques / tactics that you can employ immediately to start making connections. This course is not as detailed as our LinkedIn for Sales / Business Development course, but it is a good starting point.
GOVCON SEARCH ENGINE OPTIMIZATION 101
Search engines have become our answer engines. People globally, whether triggered by an immediate need or through mass media, turn to search engines (Google mostly) to find information on events, places, products, services and more. Learn the fundamentals of what SEO is, and what your need to master search engine optimize for your company / website.
EMAIL MARKETING 101
E-mail marketing remains the most cost effective and impactful form of marketing for all types of businesses, at almost every stage of business development. However, in our modern economy, email needs to be personalized, timely, relevant, and welcomed. This course will explore the fundamentals of email marketing, best practices, and show some examples.
SOCIAL MEDIA 101
Social Media 101 provides a detailed introduction to the different social media networks, what each network is about, best ways to use them personally and professionally, as well as important online etiquette and how users from different age groups interact in social media.
ADVANCED INBOUND MARKETING
This course starts by covering the fundamentals of the inbound marketing methodology. Through detailed case studies and other tools, you will learn how SEO, content pages, landing pages, lead nurturing, conversion analysis and reporting come together to form a modern inbound marketing strategy. The course will cover important software programs for implementing an inbound marketing program and reporting templates.
Each student also will have homework projects, and one-on-one instructor time to review marketing for their own company, and directly develop inbound marketing for their business with instructor assistance.
Lastly, each student receives a dedicated block of instructor hours for questions and answers following the class, including access to a "members only" community to ask questions and receive follow-up information.
INSTAGRAM MARKETING
Instagram has over 800 million monthly active users that use the photo and video sharing site for anything you can image. Compelling visual story-telling is an essential component of today's modern marketing, and Instagram gives marketers the ability to reach audiences in ways that other networks cannot compete with.
For example, hashtags for "food" related posts number in the tens of millions to hundreds of millions. #menshairstyle has almost half a million. And the U.S. Marines have over 1.5 million in their audience. The diversity of audiences in significant, and there are many opportunities to communicate using the right imagery.
This course will explore Instagram, and how to use Instagram for marketing. We will cover best practices, case studies, and review ideas / interests from students and use them as examples.
In this course, we will cover industries that are: B2B, B2C and B2G
ADVANCED EMAIL MARKETING
E-mail marketing remains the most cost effective and impactful form of marketing for all types of businesses, at almost every stage of business development. However, in our modern economy, email needs to be personalized, timely, relevant, and welcomed.
This course will review the fundamentals of email marketing and best practices, and then dive into more advanced concepts - such as template design, mobile optimization, gmail optimization, subject lines and more. We will review best case examples of e-mails and e-mail campaigns. And discuss the software / technology that leads to successful e-mail campaign management.
In this course, we cover industries that are: B2B, B2C and B2G
ADVANCED B2G SEARCH ENGINE OPTIMIZATION
Search engines have become our answer engines. Government decision-makers routinely start their research to solve challenges or explore new ideas by conducting searches to find as much information as possible. Are you being found in those searches?
Some say search engine optimization or SEO is dead. But millions of people, including government employees, turn to search engines (Google mostly) to find information on events, places, products, services and more. You cannot ignore the critical role SEO plays in your marketing and business development.
This course is specially tailored for GovCon professionals at all levels to learn the fundamentals of SEO and see examples of how it is important, as well as dive into advanced concepts and tactics that will immediately make a difference for your company.
In this course, we cover industries that are: B2G
NETWORKING: PERSONAL BRAND BUILDING AND PROFESSIONAL ENGAGEMENT
Networking is a critical part of being a government contractor. Meeting industry colleagues is essential to help win opportunities that involve teams. What's more, meeting key thought leaders and decision-makers in government is essential to building relationships, and opening doors.
This course will include online lessons, as well as private group-chats, and one-on-one discussion. Following completion of the course, all students can continue in a specialized community for this class that continues the discussion on networking, personal brand-building, and how to navigate the complex world of govcon events.
HOW TO GET THE MOST FROM YOUR CRM AND MARKETING AUTOMATION SOLUTION
Do you use HubSpot? Marketo? Infusionsoft? SharpSpring? Or a sophisticated email and automation platform like Eloque or IBM Watson Campaign Automation (formally SilverPop)? In many cases, companies purchase systems and do not leverage the most from them. This results in lost productivity and frustrated teams.
In this course, we are going to review the capabilities in most of the top-line CRM and marketing automation solutions.
Enrollment also provides you direct one-on-one consultation about your current system (contractual agreement, user access, and NDA required).
INTERNATIONAL CYBERSECURITY DEVELOPMENTS AND INITIATIVES
The Developing Body of International Rules, Regulations, and Contracting Practices for Government Contractors
CYBERSECURITY SUMMIT FOR GOVERNMENT CONTRACTORS - DC: HOT TOPICS, TRENDS AND EMERGING ISSUES
The 3rd Annual Cybersecurity Summit for Government Contractors is a one-day, high level, broad sweep of how cybersecurity impacts the latest regulatory requirements, business risks, and technology challenges in today's government and commercial landscape. This program will focus on cybersecurity challenges, issues and solutions with timely updates on new rules and regulations as well as proposed current legislation. We will discuss corporate leadership awareness, responsibilities and proactive strategies to help organizations move from a 'reduce-risk readiness' to a proactive posture, protecting customer and personal information and critical data.
CRM AND MARKETING AUTOMATION TRAINING
Many businesses have a CRM and marketing automation system in place. However, their key personnel are not trained or not using the system's full functionality. This on-site training program pairs government contractors with experts in various CRM and Automation platforms to help their teams get the most out of the system and the company's investment.
GOVERNMENT CONTRACTORS ON-SITE TRAINING
We are currently building out a series of programs and partners to provide on-site training and classroom-based learning. If you are interested in either receiving on-site training in a particular area, or want to partner, please contact us.
GMARKU MENTOR / PROTEGE PROGRAM
Government Marketing University hosts a 4-part face-to-face series of group meetings in our Mentor Program Series. There are pairings of mentors and protégés (max of 15 Protégés), with mentors and protégés matched based on skills and needs. Each face-to-face session offers 1:1 time for mentors and protégés, a group program and networking time with all participants.
CYBER NETWORK SECURITY BEST PRACTICES AND STRATEGIES
Cyber threats and attacks are happening frequently, bringing down organizations without warning and keeping chief information security officers (CISOs) up at night. The reality of today is cyberattacks can come in various forms and from almost any direction and from any device, keeping network security professionals busy. Our jobs are no longer just focused on one task but many tasks that are intertwined with technology, compliance and regulatory requirements.
How To Win Business From The Government
The summary of this book, and ordering information, is coming soon.
SELLING TO THE GOVERNMENT
Description and link to purchase coming soon.
GOVERNMENT MARKETING BEST PRACTICES
Description and link to purchase coming soon.
ENERGY LEADERSHIP
Description and link to purchase coming soon.
THE POWER OF HABIT
Description and link to purchase coming soon.
PRE-SUASION
Description and link to purchase coming soon.
THE THIRD WAVE
Description and link to purchase coming soon.