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B2G Marketing Guide for Government Contractors

With growing competition for government contracts, companies are looking for ways to improve their B2G marketing by communicating better with the government and potential teaming partners, as well as creating more efficient processes, and tapping into new and emerging technologies.

We have grouped this guide to start with the marketing strategies and tactics that will form the foundation of your marketing operations. As you go through the guide, each section will be another advancement in your marketing operations. The last items on our list represent the most sophisticated approaches that are dependent on your business having the foundation in place to support them, as well as being able to successfully execute some of the tactics before them.

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