What Is Marketing Automation?
Monday, August 20, 2018
by michaelhackmer
Marketing automation is a form of CRM or customer relationship management. It is a software tool (typically cloud-based) that allows marketers to better manage their engagement with prospects and customers
- Published in Business Resources, Marketing, Michael Hackmer
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Why Do You Need Marketing Automation?
Sunday, August 12, 2018
by michaelhackmer
If you are interested in marketing automation for your business, government agency, or organization, then it is important to have a complete understanding of what is marketing automation, and why it
- Published in Business Resources, Marketing, Michael Hackmer
How Marketing Automation Works For Government Contractors
Friday, March 09, 2018
by michaelhackmer
Why do B2G businesses need to make marketing automation a top priority in 2018? Key Facts about marketing automation: Gartner predicted that by 2020, customers will manage 85% of their
- Published in Marketing, Technology and Software